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When they emerged, blogs were considered a “virtual diary”. Anyone could share their thoughts and talk about different topics in it.
Over time, some platforms from the same era dec Chinese Overseas Asia Number Data lined, such as the extinct Fotolog. However, the blog demonstrated great potential for companies.
Currently, more than personal stories, they have become key pieces for attracting an audience and captivating leads .
The industry is also using blogging to expand its reach of businesses and trading partners. Want to know how? Stay with us and discover all the potential of this platform.
How a Blog Works
The importance of a Blog for the industrial sector
Types of content for an Industrial Blog
Extra tip: how to rank your Blog
Create an industrial blog now and win many customers
How a Blog Works
The blog initially emerged as a weblog. This is because it was the combination of “web” and “log”. In Portuguese it can be translated as network and registry, respectively.
As a result, the diaries went online and became virtual. This is why the success of this platform was so great in the first decades of the 2000s.
Furthermore, it is a public website, meaning anyone with internet access can access it .
This feature raised the level of these pages to virtual “newspapers”. Publications, in this context called “posts”, gained frequency and space on the web.
Without a doubt, it is a portal for the user to be able to delve deeper into any subject. This allows a connection between those who write and those who read.
Content, therefore, is the most important point of this interaction. And digital marketing saw great potential in these characteristics .
To create a blog, it's very simple, just:
Choose a hosting service;
Create a domain according to your niche;
Choose an appropriate design.
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